Low Cost Traffic Building StrategiesBy: David Urmann

Coropuna, Peru (6,425m)

AboutAbout me

AboutgoTrip India

About

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500000

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3500000PANDA UPDATES

Search Traffic

http://www.flickr.com/photos/jymloke/4476177332/

About

1. High % of links to the site’s internal pages – compared with the homepage

2. High % of links with keyword-rich anchor-text3. High % of Links from domains totally unrelated to the site

they link to4. Those domains also link out to other totally unrelated topics5. High proportion of links from blog posts written in poor

English (breaking certain measurable English “rules”.

6. Don’t build your business around one source of Traffic.

http://www.flickr.com/photos/luisechanove/2627936264/

what not to do:

About

what is still working?

1. Sites that Add Value to a User.2. Sites with Low Bounce Rates.3. Sites with Authority Links.4. Sites with Natural Link Profiles.

Paid Traffic

Get this to work and you can skip everything else!

1. Pick Keywords – Purchase Traffic.2. Send to Landing Page3. Calculate Conversion and Value of Each Sale4. Adjust Bids

exKeyword: Africa Safari --- Paying $2 per/click

Traffic goes to Landing page. 5% of Visitors Purchase Average Profit per Purchase is $100

If I spend $200 I get 100 clicks. 10 Sales and $1000 in profit.

About

Did you check morethan one? If so SEOmight be good.

http://www.flickr.com/photos/sewpixie/2123044587/

checklist: do you need SEO?Lots of Content

Lots of Content

Lots of Content

Lots of Content

Lots of Content

Lots of Content

Lots of Content.

AboutDuplicate Content Penalty?

AboutThink like Google?

AboutThink like Google?

AboutThink like Google?

ρ@,

Do Higher Results = More Shares?

About

Site Quality Factors

Site QualityBounce RateTime on PageIncoming LinksSocial SharesDuplicate Content

W3C ComplaintDesignUsabilityAgeSite SpeedRespects Copyrights

Excessive AdsSecurityExpert ContentQuality ControlFreshnessEnglish Grammar

“I don’t use numerous SEO plug-ins on my blog.  I don’t fuss much over dofollow vs nofollow, nor do I sit and count page keywords, count backlinks, submit to article and regular directories or stress over meta tags. ”

Lisa Irby Blog: http://2createawebsite.com/Alexa: 8000, Traffic: 25,000+ a day

No Magic Formula - Create Quality

Identify what the page is about

Why do links matter?

Why do links matter?

About

good links vs. bad links:

http://www.flickr.com/photos/editor/172690560/

AboutWhere to get links?http://www.opensiteexplorer.org/

Paid Directory

Search Engine

Classified Ads

How did they get this from Bing?

Easy to get started with Pinterest

Flickr group - good idea!

Who wrote this? Talk to them.

Where to get Links?

About

Picture Sharing SitesBlog CommentingForumsSocial ProfilesStartup Listing SitesBusiness Directories Niche DirectoriesContest Sites

CrowdSourcing InfographicsGuest PostingVideo SitesDocument SharingEventsBadgesMake Content Shareable

Where to get Links?

Tip: Domain diversity

A Natural Link Profile

Question: What about “No Follow” links?

About1. Have a story. 2. If you don’t have a story make it up.3. Put yourself in the shoes of the reporter.

Getting Press

About

1. Search the most popular blogs at technorati.com2. Use the HARO service3. Use Linkedin4. Look at your competitors links5. Watch the news6. When you blog comment7. Introduce yourself at Events8. Go to events just to see reporters9. http://www.brownsteinegusa.com/find-tech-reporters/

Finding Reporters

1. Strive to create a conversation.2. Leave an opening in the email that is

easy to respond to.3. Give them something unique.4. Address them personally. Do some

research.5. Inmail can work. Don’t connect with

them.6. Make sure your story would match the

places they publish.7. Create a great template and

personalize it to save time8. If you send more than 15 or 20 emails

and don’t get a response change your style, story or template.

9. Follow them on Pinterest, Twitter…

Start Emailing

AboutWrite your Own Press Releases

AboutGuest PostingTip: Don’t waste time on things like Blog Exchanges.

AboutA Great Tool

Aboutbig fish in a small pond?

AboutStumbleUpon

Paid Discovery is good way to test your contents share metrics.

AboutMint.com

AboutPinterest

About

Pin content from your website. Be active for 5 minutes a day. Copy what the most popular users are doing. Move the photos that gets repins up and the others down.

Pinterest Tips

AboutDoes it all work?

http://www.flickr.com/photos/kinetic-lensman/6208383717/