Factsfigures

ASSOCIATION of GREEK TOURISM ENTERPRISES

www.sete.gr

Greek Tourism: Facts & Figures

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!"#$%& '()*+, -./ 011,2$%.3 4./5$#µ.3, 2009Greek Tourism Main Figures, 2009

011,2$%67 4./5$#µ67: 8-.$9(:" & ;5$+µ.:Greek Tourism: Facts & Figures

<$(+2(:7 4./5$#-$%*7 ;=:>($7, 4">$?$@-$%*7 0$#A5&>($7 %"$ '*#, %"-& B(="1C <"A&2,, 2009International Tourist Arrivals, International Tourism Receipts and Average per Capita Tourism Expenditure, 2009

011&?" & ;2-")@2$#-*7 – D*#, #-,2 E")%6#µ$" B"-&-">,, 2009Greece & Competitors – Position in the World Ranking, 2009

!"#$: %&'&, ()(*(+#,-., -/012(.34 &55"416$7 %/,/1-/16$7 8+2$7 6,1 '+9)(:,7 /"7 &559;07Source: SETE, based on data provided by the Hellenic Statistical Authority and the Bank of Greece

!"#$: %&'&, ()(*(+#,-., -/012(.34 !,#6<-µ10= >+#,41-µ0? '0=+1-µ0? 6,1 !,#6<-µ10= >16040µ160? @<+0=µ Source: SETE, based on data provided by the UNWTO and the World Economic Forum

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<$(+2(:7 4./5$#-$%*7 ;=:>($7 #( 011&?" %"$ ;2-")@2$#-*7, 2009International Tourist Arrivals in Greece and Competitors, 2009

'(5:?$. -@2 5 B/5$.-*5@2 ;).5F2 E5.*1(/#,7 #-. 832.1. -@2 <$(+2F2 4./5$#-$%F2 ;=:>(@2, 2000 & 2009Market Share of the Top 5 Origin Markets in International Tourist Arrivals, 2000 & 2009

G$ 10 B.5/=":(7 ;).5*7 E5.*1(/#,7 !&#($ '(5$?:./ #-$7 <$(+2(:7 4./5$#-$%*7 ;=:>($7, 2009Top 10 Origin Markets by Market Share in International Tourist Arrivals, 2009

E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 011,2$%C7 8-"-$#-$%C7 ;59C7 %"$ E")%6#µ$./ G5)"2$#µ.3 4./5$#µ.3 Source: SETE, based on data provided by the Hellenic Statistical Authority and the UNWTO4" #-.$9(:" -@2 "=:>(@2 )$" -,2 B5."-:" "=.5.32 #( "=:>($7 #-" %"-"13µ"-" %"$ 69$ #-" #32.5" International arrivals in Croatia refer to arrivals at collective tourism establishments and not at frontiers

E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 011,2$%C7 8-"-$#-$%C7 ;59C7 Source: SETE, based on data provided by the Hellenic Statistical Authority


;=:>($7 Arrivals

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<$(+2(:7 4./5$#-$%*7 ;=:>($7 "2& HF5" E5.*1(/#,7, 2009 International Tourist Arrivals by Country of Origin, 2009

0A.9$%6-,-" <$(+2F2 4./5$#-$%F2 ;=:>(@2, 2009Seasonality of International Tourist Arrivals, 2009

E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 45&A(I"7 -,7 011&?.7 Source: SETE, based on data provided by the Bank of Greece


;=:>($7 Arrivals

52%

2,2%2,1%2,7%

4,6%8,8%

12,7%

16,8%

20,1%15,2%9%3%

2,8%

324.103315.373395.706681.512

1.311.2051.892.2822.512.3783.003.7602.268.6731.345.592

451.966411.984

;=:>($7: J.31$.7 / ;3)./#-.7 / 8(A-*µK5$.7 Arrivals: July / August / September

352.223 -1%

-21%

5%

6%

-4%

7%

-7%

-25%

-15%

-9%

-14%

-13%

-25%

-4%

-6%

-7%

0%

15%

-4%

4%

14%

-11%

-28%

1%

-14%

-34%

-3%

-8%

-6%

334.240

657.130

962.435

2.364.486

264.040

2.112.149

164.461

935.011

434.746

651.440

531.276

203.487

200.348

307.596

356.154

267.833

170.341

234.276

352.514

315.595

276.021

498.356

161.512

729.446

38.186

372.369

10.887.535

13.601.417

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4" 10 011,2$%& ;(5.?56µ$" µ( -$7 E(5$##6-(5(7 <$(+2(:7 4./5$#-$%*7 ;=:>($7, 2009Top 10 Greek Airports in International Tourist Arrivals, 2009

4">$?$@-$%*7 0$#A5&>($7 "A6 '(µ.2@µ*2./7 4">$?$F-(7 %"$ G5)"2@µ*2" 4">:?$", 2009 (#( (%"-. L)International Tourism Receipts from Independent Travellers and Package Tours, 2009 (in mi. L)

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E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 <$(+2.37 ;(5.1$µ*2" ;+,2F2, 011,2$%C7 8-"-$#-$%C7 ;59C7 %"$ MA,5(#:"7 E.1$-$%C7 ;(5.A.5:"7Source: SETE, based on data provided by the Athens International Airport, the Hellenic Statistical Authority and the Civil Aviation Authority

63,57%

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B"-"2.µC 4">$?$@-$%F2 0$#A5&>(@2 "2& HF5" E5.*1(/#,7, 2009Breakdown of International Tourism Receipts by Country of Origin, 2009

<$"2/%-(5(3#($7 Nµ(?"AF2 %"$ ;11.?"AF2 #( B"-"13µ"-" O(2.?.9($"%.3 43A./ %"$ B&µA$2)%, 2008Nights Spent by Residents and Non-Residents in Hotels & Similar Establishments and Camping, 2008

0A.9$%6-,-" <$"2/%-(5(3#(@2 #-" B"-"13µ"-" O(2.?.9($"%.3 43A./ %"$ B&µA$2)%, 2008Seasonality of Overnight Stays in Hotels, Similar Establishments and Camping, 2008

E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 011,2$%C7 8-"-$#-$%C7 ;59C7Source: SETE, based on data provided by the Hellenic Statistical Authority


18% 16% 5% 5% 4% 3% 3% 30%6%7% 3%

<$"2/%-(5(3#($7: J.31$.7 / ;3)./#-.7 / 8(A-*µK5$.7 Overnight Stays: July / August / September

1,6%1,7%

2,4%3,9%

10,0%14,8%

19,5%

~55%21,4%14,6%6,4%

1,9%1,8%

10%

E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 45&A(I"7 -,7 011&?.7Source: SETE, based on data provided by the Bank of Greece

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14 E.#.#-6 -@2 O(2.?.9($"%F2 B1$2F2 %&+( E(5$=*5($"7 "2& B"-,).5:" @7 A5.7 -. 832.1. -,7 HF5"7, 2009Percentage of Hotel Beds as of Country’s Total per Category per Prefecture, 2009

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13,9%

1*2*3*4*5*

14,2%

12,7%

10,9%

14,6%

6,2%14%

14,7%

10,8%7%

1*2*3*4*5*

1,9%2,2%

2,7%0,9%1,1%

1*2*3*4*5*

2,6%3,7%

4,7%1,3%1,7%

1*2*3*4*5*

18,2%19,1%

16,5%

24,3%

30,7%

1*2*3*4*5*

4,4%13,1%

13,8%

29%

19,8%

1*2*3*4*5*

4,6%7,8%

8,3%5,1%

6,4%

1*2*3*4*5*

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E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 O(2.?.9($"%.3 0A$µ(1,-,5:./ 011&?.7Source: SETE, based on data provided by the Hellenic Chamber of Hotels

9,1%8%

5,4%4,7%

2,9%

1*2*3*4*5*

5,7%

4,8%4,1%

3%2,1%

1*2*3*4*5*

1%0,9%1,5%

0,5%0,9%

1*2*3*4*5*

32,4%

12,3%

15,8%9,7%

12,7%

1*2*3*4*5*

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E.#.#-$":" B"-"2.µC O(2.?.9($"%F2 '.2&?@2, <@µ"-:@2, B1$2F2, "2& K"-,).5:", 2009Percentage Distribution of Hotel Units, Rooms, Beds, by Category, 2009

E.#.#-$":" B"-"2.µC O(2.?.9($"%F2 B1$2F2 "2& E(5$=*5($", 2009Percentage Distribution of Hotel Beds by Prefecture, 2009

;5$+µ67 O(2.?.9($"%F2 B1$2F2, 2009Hotel Beds, 2009

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E,)C: 8040, (A(>(5)"#:" #-.$9(:@2 O(2.?.9($"%.3 0A$µ(1,-,5:./ 011&?.7 Source: SETE, based on data provided by the Hellenic Chamber of Hotels



5* 91.7704* 187.4943* 171.2022* 226.7071* 55.106

732.279

5*12%

1*8%

2*31%

3*23%

4*26%

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G$ 10 B.5/=":(7 HF5(7 E5..5$#µ.3 #( 4">$?$@-$%*7 E1,5@µ*7, 2009 (#( (%"-. L)Top 10 Destination Countries in Tourism Payments, 2009 (in mi. L)

0>(596µ(2.7 4./5$#µ67 "A6 011&?"Greece Outbound Tourism

G$ 10 B.5/=":(7 HF5(7 E5..5$#µ.3 #( <$"2/%-(5(3#($7 B"-.:%@2 #-. 0>@-(5$%6, 2009Top 10 Destination Countries in Nights Spent by Residents Abroad, 2009

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<$"2/%-(5(3#($7 #-. 0>@-(5$%6Nights Spent Abroad

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;5$+µ67 4">$?$F2 0>@-(5$%.3 "2& HF5" E5..5$#µ.3, 2009Number of Trips Abroad by Country of Destination, 2009


8,µ(:@#,: 83µ=@2" µ( -. Turkish Statistical Institute, -" -">:?$" (>@-(5$%.3 A5.7 -,2 4./5%:" C-"2 616.489Note: According to the Turkish Statistical Instituteoutbound trips to Turkey were 616.489

4">:?$" 0>@-(5$%.3Trips Abroad


371.746377.164365.729

254.994223.111

161.830153.246

105.66497.182 87.697 80.861

58.358 53.99541.341

33.342

11,32%274,5 !

10,36%251,3 !

9,63%233,6 !

5,38%130,5 !

5,08%123,2 !

3,15%76,3 !

3,08%74,6 !

2,95%71,5 !

2,87%69,7 !

2,61%63,3 !

43,57%1.056,1 !


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