Profession of Dietetics in GreeceParaskevas Papachristos, M.Sc.

Dietitian-NutritionistFounder of medNutrition.gr

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Educational background

To date, qualified dietitians who acquire the right to practice (i.e. either start their own business or not) graduate from:

• Harokopio University of Athens• Higher Technological Institution of Thessaloniki• Higher Technological Institution of Crete (Sitia)• Higher Technological Institution of Karditsa• Recognised Higher Education Institutions from abroad

Note: there is no discrimination between a dietitian and a nutritionist in Greece yet.

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Dietitians – Nutritionists HR

Overall there are about 2500 dieti-tians in Greece and there is a rise on that number of 450 per year.

800 out of them run their own private practice. Mainly (80%) situated in Athens and Thessaloniki

+450

80%

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Dietitians in groupsRegarding the need for a common and organised marketing plan and promotion, scientific groups (franchise, community type) were formed mainly in Athens:

• diatrofi.gr76 dietitians with a private practice

• medNutrition.gr46 dietitians with a private practice & 67 without

• logodiatrofis.gr20 dietitians with a private practice

• nutrimed.gr17 dietitians with a private practice

• dia-trofis.gr12 dietitians with a private practice

medNutrition

76

201712

46 67&

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Case study: medNutrition

WEBSITEMr Papachristos, Dietitian-Nutritionist, M.Sc. & Mr Vachamides, CEO webOlution

NEWSLETTERMrs Karakosta, Journalist, M.A.

SOCIAL NETWORKMr Kavdas, Dietitian-Nutritionist

PUBLICATIONSMr Koutsikas, Dietitian-Nutritionist

SCIENTIFIC SUPPORT & CAMPAIGNSMrs Kalafati, Dietitian-Nutritionist, Ph.D.can

PROJECT MANAGEMENT & DEVELOPMENTMrs Qira, Dietitian-Nutritionist, M.Sc. and Mrs Tsakou, Dietitian-Nutritionist

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Addressing

HEALTH PROFESSIONALS: printed material (mainly nutritional brochures) are distributed through 15 congresses per year.

A medNutrition stand is also available.

GENERAL PUBLIC: presentations, events,

campaigns, social campaigns, e-newsletters,

printed magazines etc

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Income

2003 2005 2010 2012 2013

euro

s

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Annual expenses

POR

TAL

EMPLOYEES

PUBLICATIONSCO

MPA

NIE

S

BACK-UP

25%

30%15%

15%

15%

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medNutrition community91

2013

722012

322010

132005

52003

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Three main streams within medNutrition community

Experienced fellow dietitians who take up demanding

company projects, books and media communication.

1

3

2“Beginners”: Fellow dietitians

recently in business in need

for guidance.

Fellow dietitians with little experience who take up small projects under super-vision (i.e. campaign, group

works).

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Inter-professional collaborations

PR and marketing consultants

Other health professionals(psychologists, doctors, trainers,

physiotherapists)

Graphic designers, web-programmers, visual editors,

sound engineers

Journalists

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Characteristics of an evolving professional

⇢ Professional field linkable with many other sectors

⇢ Nutritional services

⇢ Your professionalism is recognised

⇢ There are no job posts for a dietitian due to economic crisis

⇢ Low salary levels

⇢ Expand your knowledge around these sectors

⇢ Seek for professional specialisation and focus on practices that will

differentiate you

⇢ Maintain a low profile and be up to date to continue being efficient

⇢ Create your personal tasks & job posts

⇢ Live for today and invest for tomorrow

What you see W hat you don’t see

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In conclusion

A dietitian-nutritionist has to obtain new skills and exercise the existing ones in order to be more competent:

⇢ communication skills

⇢ analytical & critical thinking

⇢ team working

⇢ time management

⇢ decision making (proactive)

⇢ problem solving

⇢ IT, marketing and processing skills

⇢ lifelong learning & up to date

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Don’t hesitate to advance your studies

and get trained in the above-mentioned skills,

be innovative and start planning how to implement new ideas in your dietetic

practice studying respective

case studies.

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Thank you for your attention!