Dr. Joseph Göbbels - Ο Μπολσεβικισμός στην Θεωρία και στην Πράξη
Ο Διαιτολόγος στην πράξη του επαγγέλματος
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Transcript of Ο Διαιτολόγος στην πράξη του επαγγέλματος
Profession of Dietetics in GreeceParaskevas Papachristos, M.Sc.
Dietitian-NutritionistFounder of medNutrition.gr
2 | © 2014 medNutrition.gr. All rights reserved.
Educational background
To date, qualified dietitians who acquire the right to practice (i.e. either start their own business or not) graduate from:
• Harokopio University of Athens• Higher Technological Institution of Thessaloniki• Higher Technological Institution of Crete (Sitia)• Higher Technological Institution of Karditsa• Recognised Higher Education Institutions from abroad
Note: there is no discrimination between a dietitian and a nutritionist in Greece yet.
3 | © 2014 medNutrition.gr. All rights reserved.
Dietitians – Nutritionists HR
Overall there are about 2500 dieti-tians in Greece and there is a rise on that number of 450 per year.
800 out of them run their own private practice. Mainly (80%) situated in Athens and Thessaloniki
+450
80%
4 | © 2014 medNutrition.gr. All rights reserved.
Dietitians in groupsRegarding the need for a common and organised marketing plan and promotion, scientific groups (franchise, community type) were formed mainly in Athens:
• diatrofi.gr76 dietitians with a private practice
• medNutrition.gr46 dietitians with a private practice & 67 without
• logodiatrofis.gr20 dietitians with a private practice
• nutrimed.gr17 dietitians with a private practice
• dia-trofis.gr12 dietitians with a private practice
medNutrition
76
201712
46 67&
5 | © 2014 medNutrition.gr. All rights reserved.
Case study: medNutrition
WEBSITEMr Papachristos, Dietitian-Nutritionist, M.Sc. & Mr Vachamides, CEO webOlution
NEWSLETTERMrs Karakosta, Journalist, M.A.
SOCIAL NETWORKMr Kavdas, Dietitian-Nutritionist
PUBLICATIONSMr Koutsikas, Dietitian-Nutritionist
SCIENTIFIC SUPPORT & CAMPAIGNSMrs Kalafati, Dietitian-Nutritionist, Ph.D.can
PROJECT MANAGEMENT & DEVELOPMENTMrs Qira, Dietitian-Nutritionist, M.Sc. and Mrs Tsakou, Dietitian-Nutritionist
6 | © 2014 medNutrition.gr. All rights reserved.
Addressing
HEALTH PROFESSIONALS: printed material (mainly nutritional brochures) are distributed through 15 congresses per year.
A medNutrition stand is also available.
GENERAL PUBLIC: presentations, events,
campaigns, social campaigns, e-newsletters,
printed magazines etc
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Income
2003 2005 2010 2012 2013
euro
s
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Annual expenses
POR
TAL
EMPLOYEES
PUBLICATIONSCO
MPA
NIE
S
BACK-UP
25%
30%15%
15%
15%
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medNutrition community91
2013
722012
322010
132005
52003
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Three main streams within medNutrition community
Experienced fellow dietitians who take up demanding
company projects, books and media communication.
1
3
2“Beginners”: Fellow dietitians
recently in business in need
for guidance.
Fellow dietitians with little experience who take up small projects under super-vision (i.e. campaign, group
works).
11 | © 2014 medNutrition.gr. All rights reserved.
Inter-professional collaborations
PR and marketing consultants
Other health professionals(psychologists, doctors, trainers,
physiotherapists)
Graphic designers, web-programmers, visual editors,
sound engineers
Journalists
12 | © 2014 medNutrition.gr. All rights reserved.
Characteristics of an evolving professional
⇢ Professional field linkable with many other sectors
⇢ Nutritional services
⇢ Your professionalism is recognised
⇢ There are no job posts for a dietitian due to economic crisis
⇢ Low salary levels
⇢ Expand your knowledge around these sectors
⇢ Seek for professional specialisation and focus on practices that will
differentiate you
⇢ Maintain a low profile and be up to date to continue being efficient
⇢ Create your personal tasks & job posts
⇢ Live for today and invest for tomorrow
What you see W hat you don’t see
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In conclusion
A dietitian-nutritionist has to obtain new skills and exercise the existing ones in order to be more competent:
⇢ communication skills
⇢ analytical & critical thinking
⇢ team working
⇢ time management
⇢ decision making (proactive)
⇢ problem solving
⇢ IT, marketing and processing skills
⇢ lifelong learning & up to date
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Don’t hesitate to advance your studies
and get trained in the above-mentioned skills,
be innovative and start planning how to implement new ideas in your dietetic
practice studying respective
case studies.
15 | © 2014 medNutrition.gr. All rights reserved.
Thank you for your attention!