11 – 12 December 2014 Divani Caravel Hotel - Athens

THE ORGANIZER

SWOT is a tourism & hotel management - development company, expertise in Sales & Marketing services. Representing mostly hotels located outside of Athens area, SWOT becomes their Sales department in Athens by having the advantage of knowing the subject as well as the companies that are part of the tourism business.

SWOT’s goal, is the enhancement of our partners as protagonists in their field of action, in order to consolidate the position where they belong, in the tourist and not only market, with a rapid increase of sales and revenue.

AIM & GOAL of BTPF

The Aim of the Forum is to bring in direct contact the hotels with the major representatives of corporate accounts and travel agencies of Athens who materialize big numbers of corporate & non corporate business.

The Goal of the Forum is the achievement of making as many contacts and cooperation agreements as possible between the participants, in order to develop direct relations with the market protagonists, by meeting the best.. with the best!

Benefits for the HOTEL

Meet & present your hotel within 4 hours to the decision makers of the market’s major corporate accounts

Meet & present your hotel within 4 hours to the major PCO's, DMC's, MICE’s, Business Travel Agents & Wholesalers

Maximize your network

Receive instant and direct the impressions, comments, demands but also new requests from your potential clients.

Benefits for the HOTEL«Savings»…

2 weeks of sales calls, meaning 10 working days x 5 meetings per day (working hours), plus the absence of the sales person from the hotel during this time.

Accommodation, meals and transportation expenses for 2 weeks.

Organizing costs for the preparation of the sale call. (telephone calls etc.)

Total benefit around 2.500 € / per hotel, without working hours

Replacing the work of months at the office preparing and organizing sales calls

THURSDAY 11 DECEMBER 2014

16:00 | Welcome, coffee & meet16:30 | Beginning of Forum and Β2Β Meetings with the representatives

of the invited corporate accounts20:30 | End of Day 1

FRIDAY 12 DECEMBER 2014

09:30 | Coffee outside the meeting room10:00 -14:00 | B2B Meetings with the travel agencies representatives

14:00 | End of Forum

PROGRAM

Continues coffee break & light lunch during the forum

PARTICIPATION PACKAGE

Desk with signage and office material

BTPF souvenirs

20% discount on any SWOT service

Contact list of all participants (corporate accounts & travel agents)

750 € / per hotel(On above rates, 23% tax is NOT included)

For hotels which will apply for participation in BTPF 2 till August 31st, there will be a 10% discount.*In case you need accommodation, SWOT has special rates in cooperation with Divani Caravel Hotel.

PARTICIPATION COSTS

Email: btpf@swot.gr

Τel./Φαξ: +30 210 6525520

Web site: www.swot.gr/btpf

Contact Person: Skandalis Ioannis

CONTACT DETAILS

Thank you