ΟΔΗΓΟΣ ΠΡΟΓΡΑΜΜΑΤΟΣ E SERVICES ΚΤΠ

Click here to load reader

  • date post

    23-Mar-2016
  • Category

    Documents

  • view

    220
  • download

    3

Embed Size (px)

description

Πρόγραμμα Επιχορήγησης Επιχειρήσεων για την

Transcript of ΟΔΗΓΟΣ ΠΡΟΓΡΑΜΜΑΤΟΣ E SERVICES ΚΤΠ

  • : 3.2 :

    e-Services

    2008

  • -Services

    2

    1. ................................................................................................3 1.1. ..................3 1.2. (e-Services) ..........................................................................................3 1.3. .......................................................................................4

    2. ..........................................................................................5 3. ...............................................7 4. ........................12 5. ................................................................................13 6. ...................................................................................................14 7. .........................................................15 1 ..............................................................................................17 e-service ....................................17 2 ..............................................................................................18 .................................................................................................18 3 ..............................................................................................19 Internet ...............................................19 4 ..............................................................................................20 ............................................................................20 5 ..............................................................................................21 / ............................................................................21 6 ..............................................................................................22 ..............................................................................................22

    8. ......................................................................23 8.1. .............................................................23 8.2. ..........................................................................24

    9. .............................................................................................................27 de minimis ............................................................27

  • -Services

    3

    1.

    1.1.

    ( )

    3 ,

    .

    ,

    .

    ,

    .

    :

    1999 , ,

    eEurope eEurope 2002

    2000.

    ..

    ,

    .

    1.2. (e-Services)

    /

    3.2

    & ()

    .

    . , :

  • -Services

    4

    -

    ( )

    -

    ( ,

    .)

    1.3.

    .. 1998/2006 ( deminimis). ,

    -

    - 200.000 .

    100.000 .

    deminimis

    . ,

    ,

    /

    ,

    , .

    . , .

    de minimis.

  • -Services

    5

    2. ( ),

    , ,

    . ,

    :

    1)

    01.01.2008.

    ,

    ...

    (..

    , ).

    2)

    ,

    (

    De Minimis).

    () 3

    . :

    ...

    (

    3), ... .

    ...

    (. 705) ...

    (. 761) 3.

    ()

    .

    ,

    .

  • -Services

    6

    3)

    De minimis,

    200.000 ( 100.000

    ).

    ,

    /

    ,

    , .

    4) ,

    .

  • -Services

    7

    3.

    , ,

    / .

    , (e-services)

    - :

    ,

    ,

    ,

    / e-service/s

    ,

    /

    ,

    ,

    .

    / :

    /

    / (.. sites),

    (PCs, PDAs .)

    /

    -

    / CRM, CMS, ERP ,

  • -Services

    8

    H (IVR)

    ,

    - (live agent)

    (.. internet marketing campaign)

    :

    Internet (www)

    Mobile (GPRS, 3G)

    Voice (interactive)

    , : eCommerce platforms, interactive web portals, web-stream, wikis, blogs,

    podcasts, RSS feeds, Web2SMS, bluetooth, SMS, MMS .,

    Web Social Networks.

    ( / )

    :

    1:

    (e-shops

    )

    (e-auctions

    )

    (e-booking [, ,

    ], , , , ..,

    [, ,

    ,

    ..], Global Reservation Systems)

    :

    [eCommerce] ,

    ,

    ( ) :

    . :

    online ,

    /

  • -Services

    9

    online (

    )

    / (..

    ,

    / SMS,

    , ...)

    /

    (customer personalisation)

    . :

    - /

    (, online )

    ( email / SMS)

    helpdesk / live chat /

    2: , ,

    e-learning

    / ( , .)

    :

    ,

    ( ) e-learning:

    - (e-learning modules, video lessons )

    - -

    -

    , e-learning

    .

  • -Services

    10

    3:

    -, SMS

    (.. alerting

    , , , online

    tracking )

    4:

    ,

    ,

    .

    :

    ( tele-conferencing/ live helpdesk

    ,

    )

    :

    ,

    ( )

    3 4:

    , /

    /

    / (

    )

    , end-to-end

    (..

    , /

    SMS,

    , ...)

    :

  • -Services

    11

    ,

    ,

    - ,

    , ,

    ( ).

    .

    , ..

    12

    ..

  • -Services

    12

    4.

    ( )

    / (1) .

    (e-services).

    , :

    -

    - (Service Model), :

    - /

    &

    - / (

    )

    , . 8 .

  • -Services

    13

    5.

    )

    31/12/2008.

    ( ,

    , )

    .

    ,

    .

    ,

    ,

    .

    )

    :

    28/2/2009

    31/3/2009

    30/4/2009

  • -Services

    14

    6.

    17.000.000 ,

    60% ( 10.200.000 ) ,

    40% ( 6.800.000 ) .

    50.000

    30.000 ( 60% ).

    5.000 . ,

    , 3.

    , .

    . ,

    .

    30% .

    :

    ) 12 ,

    .

    )

    ,

    12 .

    )

    ,

    12

    31/08/2008

  • -Services

    15

    7.

    (e-services)

    .

    ,

    .

    :

    .

    .

    (

    ) (/ )

    31/12/2008.

    :

    ( ,

    / )

    /

    (outsourced/ managed service ASP)

    ,

    :

    / (servers, ),

    laptops, PDAs

    / / (

    / ,

    )

  • -Services

    16

    /

    :

  • -Services

    17

    1

    e-service

    .

    , : . , /

    . /

    .

    ,

    , (web server .) SMS server .

    { . .} 50 % x { }

    (service model).

    , , , , .

    server ,

    (.. ) .

    (PCs, PDAs .)

    .

  • -Services

    18

    2

    . :

    service model (.. , )

    :

    (.. , , .)

    . . per named/concurrent user per Server/CPU .

    / .

    . , , , .

    -

    / CRM, CMS, ERP , / / .

  • -Services

    19

    3

    Internet

    , . :

    (. ADSL)

    (. ADSL Modem) Internet.

    ,

    .

    ,

    - - online . / , ADSL 1024kbps - .

    -

    12 bandwidth 1 Mbps

  • -Services

    20

    4

    Application Service Provider Managed Service.

    (

    Application Service Provider Managed Service ) (Service Level Agreement), . .

    , Voice Portal ASP, , -.

    -

    12

  • -Services

    21

    5

    /

    / ( ) . :

    (adwords)

    web/ social networking ..

    { . . } 4.000

    (.. marketing) .

    , (service model).

    / , .

    , ,

    .. ( , )

  • -Services

    22

    6

    . : (Service Model).

    . .

    { . . } 1.000 { 15.000} 1.500 { 15.000}

    & , .

  • -Services

    23

    8.

    8.1.

    . ,

    (www.e-services.gov.gr)

    .

    :

    :

    1. ,

    2. , ,

    :

    ) (Service Model) ( -

    - )

    ) .

    :

    (

    ) .

    .

    ( ).

    / ,

    Service Model Microsoft Word [.doc] Adobe Acrobat

    [.pdf].

    ,

  • -Services

    24

    , ,

    .

    .

    ,

    .

    :

    . ,

    .

    ,

    => ,

    - .

    http://www.e-services.gov.gr

    ,

    8.2.

    ,

    :

    1. 3 (

    )

    , (

    ).

    ,

    31/08/2008,

    .

  • -Services

    25

    2. ...

    (.. , )

    ,

    3.

    .

    4. ,

    ,

    .

    5. (

    ).

    6. ( ),

    .

    .

    ( , Service Model)

    .

    :

    e-Services

    : .

    ... : .

    1: .

    ,

    1 .

  • -Services

    26

    ( ) .

    , :

    . 8.1

    ,

    .

  • -Services

    27

    9.

    de minimis

    CE

    C

    C

    1 , :

    01.1 " ".

    ,

    01.2

    01.3

    01.4 ,

    01.5 , ,

    02.01.3 ,

    02.01.30 ,

    02.01.4

    02.01.41 , , .

    02.01.42 .... , ,

    , ....

    02.01.42.01 ()

    02.01.5

    02.01.50

    02.01.50.01

    02.01.50.02

    02.01.50.03

    02.02.10.05

    05.0 ,

    10.0 . .

    75

    75.1 ,

    75.2

    75.3

    95

    99