Automobile Innenraum-Materialien und das Kundenerlebnis – heute und in der Zukunft.

CAR Symposium 2016, Stefan Buri, 11.02.2016

Page 03 – Rinspeed Σtos

Page 05 – Stahl

Page 10 – The customer experience

Page 22 – Partnerships

Content

Enhanced customer experience delivered by official interior development partner Stahl.

Rinspeed Σtos concept car

Discover our innovative technologies for interior materials used in the Rinspeed Σtos concept car

Who is Stahl?

Stahl´s multiple touchpoints in premium car interior

Stah: the car interior surfaces expert.

Tier 3: Surface Technology / Chemistry

Tier 2: Materials Manufacturers

Tier 1: Component / Systems Integrators

OEM / Assembly

+ Know-How

Technology

Steering wheel Dashboard Sun visor Middle console Glovebox

Seat covers Headrest

Gear shift Other applications

Door trims EPDM profiles

PVC

PU

TPO

Leather

EPDM

Fabric

Why premium OEMs co-operate with Stahl §  World-market leader in its

segments §  Best-in-class surface

Know-How §  Off the shelf OEM solutions §  Technology- & innovation §  leadership §  Global footprint §  Quality consistency &

interior harmony

Stahl business model along the supply chain

23 11

600 38

> 1.800

Plants

Countries

People worldwide

Application Labs

Sales technicians

9

R&D Centers

Operational Excellence

The essence to succes – today and in the future.

The customer experience

Green & clean

Smart

Appeal

Taste

Sight

Hearing Smell

Touch

The customer experience – engaging with the 5 senses

The future car interior

For an enhanced customer experience.

Stahl glow in the dark technology

Stahl all new glow-in-the-dark technology providing a completely new mobility experience at night-time

Design dimension: interior lightning

Night time

For an enhanced customer experience.

Stahl Stay Clean technology

Interior Air Quality: Consumer awareness raising, regulations increasing

NW: not working

Source: VDS 2014, J.D. Power

After three year of ownership

Source: 2014 US VDS, 2014 Brazil VOSS, 2014 Germany VOSS, 2014 China VDS, 2014 Japan IQS, 2014 India VDS, J.D. Power

It´s a pain for all customers in the world…

And it’s easy to See why

Stay Clean: the business case

Design dimension: consumer satisfaction, total cost of ownership, synergies (leather, synthetics)

Touch & feel Brand

benefits

Stay Clean performance

Total cost of ownership:

•  Field claims

•  Car re-sale value

•  Brand loyalty

For an enhanced customer experience.

Stahl PolyMatte®

technology

Next gen development: bio-based PolyMatte®

Design dimension: natural touch haptics / emissions / sustainability credentials

Rapeseed plants

Rapeseed pods

Rapeseed seeds

Vegetable oil

Polyols Bio-based PolyMatte®

Applied coating

In 2014, the 1st version of bio-based PolyMatte® was commercialized which is based on rapeseed oil (20% renewable content)

Development of other bio-based products like topcoats, basecoats, cross-linkers, uralkyds and matting agents are ongoing Stahl´s broad sustainable product portfolio defining the industry benchmark

Automotive Center of Excellence for OEMs, Tiers and business partners.

Partnerships

Stahl Automotive Center of Excellence

Inaugurated Sept 2015, Waalwijk, The Netherlands

Interior Harmony

Design Inspiration 2016

Stahl Automotive: the car interior surfaces expert – root strengths

Auto & Non-Auto insights

Business model & partnerships

Know-how (application formulation, chemistry)

Global footprint Technology

Interior Harmony

We believe that if it can be Imagined, it can be created.

Stefan.buri@stahl.com | www.stahl.com

We create responsible partnerships that spark innovation and open up endless possibilities