xe.gr Focus Bari report [Μάρτιος - Σεπτέμβριος 2011 (Β11)]

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Transcript of xe.gr Focus Bari report [Μάρτιος - Σεπτέμβριος 2011 (Β11)]

  1. 1. internet
  2. 2. Internet 60,9% internet 48.6%55.6%60.9%43.0% 21.7%26.4% 30.5% 31.5% 34.0% 11.0%9.3% 8.6% 6.7%6.8%8.5%7.2% 5.8% 4.5%2002 20032004 2005200620082009 2010 201138,4%35,0%48,1%44,2% 63,7%61,5% 58,8% 60,4% 58,9%0,2% 0,2%0,1%0,5% 2,2% 1,1%0,3%2,8%3,5% Internet Internet: 13-70 (6.639.000)
  3. 3. Internet 7.8% 22.0%12.9% 35.7%46.3% 43.1%50.7% 16.7%20.8% 12.9% 18.8%12.8%26.4% 20.7%49.3% 53.7%51.4%20.4% 44.4% 13.9% 7.8% 11.8% 13-17 18-24. 25-34 35-44. 45-54 55-70 internet , 13-44 (79,4%), (64,3%)... : Focus Bari B2011 (- 2011) : internet
  4. 4. Internet / 5.4% 12.3% 21.5%17.0% 35.0%39.1% 23.3%51.7%23.7% 32.0% 15.3% 31.2%39.7%32.7% 49.1%53.9% 46.4% 33.8%21.2%15.5% -- () (C1C2) / -- (DE) ... - (78,4%), / (77,6%) - / (60,9%) : Focus Bari B2011 (- 2011) : internet
  5. 5. www.xe.gr
  6. 6. www.xe.gr - 800.000 xe.gr 530.000 50%794.000 (19,3%) 444.000 (20,1%) 19.3% 350.000 (18,4%): Focus Bari B2011 (- 2011): internet
  7. 7. www.xe.gr: 19.3%13.6%13.8%9.6% 9.2% 10.7%9.1%8.3% 8.4% +50% +56% B07A08B08A09 B09A10B10A11 B11: Focus Bari B2011 (- 2011): internet
  8. 8. www.xe.gr : 20.1%15.2% 14.6% 10.6%10.7% 11.3% 9.8% +46%8.9%8.5% +46%B07A08B08 A09 B09 A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  9. 9. www.xe.gr : 18.4%12.1% 12.4%10.0% 8.2%8.3% 7.3%7.9%+55%7.7% +71%B07A08B08 A09 B09A10 B10 A11 B11: Focus Bari B2011 (- 2011): internet
  10. 10. www.xe.gr : 28.4% 21.2% 20.9% +44% 16.8% 14.4% 14.9%14.3%13.2%+48% 12.6% B07 A08 B08A09B09 A10 B10A11 B11: Focus Bari B2011 (- 2011): internet
  11. 11. www.xe.gr : 9.6%7.0% 5.7%4.0% +42%2.1% 1.6% 1.5%1.5% 0.8% +89%B07A08B08 A09 B09A10 B10A11 B11: Focus Bari B2011 (- 2011): internet
  12. 12. www.xe.gr : 9.6% 5.0%5.9%4.2%5.6%3.3% 2.8% 2.9%3.1% +82% +87%B07A08B08 A09 B09A10 B10A11 B11: Focus Bari B2011 (- 2011): internet
  13. 13. www.xe.gr : 13-17 +40%+47% 5.7% 4.1% 4.1% 1.4%2.0% 1.4%2.6%1.3%1.9%B07A08B08 A09 B09 A10B10A11 B11: Focus Bari B2011 (- 2011): internet
  14. 14. www.xe.gr : 18-2418.2% 12.0% 11.9% 9.0%+54%7.2%8.8% 7.1%7.2% +55% 5.7% B07 A08B08 A09 B09A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  15. 15. www.xe.gr : 25-34 26.9%20.5%19.2%+35%17.2%15.4%14.9%13.9%+51% 13.2%12.0%B07A08B08 A09 B09 A10 B10 A11B11: Focus Bari B2011 (- 2011): internet
  16. 16. www.xe.gr : 35-44 21.2%17.3%14.2% 11.4% 11.5%+56%10.2% 11.7%10.6%8.6%+45%B07A08B08 A09 B09 A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  17. 17. www.xe.gr : 45-54 17.8% 12.5% 12.7% 9.8%10.3% +56%8.5% 9.0%7.8%5.7%+73%B07A08B08 A09 B09A10 B10A11 B11: Focus Bari B2011 (- 2011): internet
  18. 18. www.xe.gr : 55-70 14.6%5.7%6.8% 7.8% 6.7%5.5% 5.2%5.6%5.4%+194% +161%B07A08B08 A09 B09 A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  19. 19. www.xe.gr : - 22.3%15.8% 15.5%+49% 11.2% 11.5%11.0% 13.2%10.0% +36%9.0%B07A08B08 A09 B09A10B10A11 B11: Focus Bari B2011 (- 2011): internet
  20. 20. www.xe.gr : 20.7%15.3% 14.5%+57% 9.7% 9.1%10.4% 11.0%9.3% 8.8% +52%B07A08B08 A09 B09 A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  21. 21. www.xe.gr : - 10.8%8.1% 7.1% 3.9% 4.2% +34% 2.9% 4.5%2.5%3.3%+73%B07A08B08 A09 B09A10 B10A11 B11: Focus Bari B2011 (- 2011): internet
  22. 22. www.xe.gr : - / ( )18.3%13.1%10.9%12.1%11.9% 9.6%10.5%+67% 8.1%7.0% +43% B07 A08B08 A09B09A10B10 A11 B11: Focus Bari B2011 (- 2011): internet
  23. 23. www.xe.gr : / ( C1C2 )21.5%15.0% 15.1%12.1% +49% 10.9% 10.4%10.1%10.2% 10.1%+55%B07A08B08 A09 B09A10B10A11 B11: Focus Bari B2011 (- 2011): internet
  24. 24. www.xe.gr : - / ( DE)17.6% 12.8% 12.9% +44% 7.6% 8.0% 6.2% 6.5%+66%6.1%6.8%B07A08B08 A09 B09A10 B10 A11B11: Focus Bari B2011 (- 2011): internet
  25. 25. www.xe.gr7.8%5.9%17.8% 12.9%11.9%35.7% 46.344.0% 6.4% 20.8%22.8%12.9% 26.4%36.7%75.7% 53.756.0%51.4% 20.4%19.2% 11.8%3.5%XE.GR 2 XE.GR 13-17 18-24. 25-34 35-44. 45-54 55-70 xe.gr , 18-44 (78,7%), (75,7%)... : Focus Bari B2011 (- 2011) : internet
  26. 26. www.xe.gr / 12.0% 17.0% 21.5% 22.2%5.4% 39.1%35.6%3.5% 34.4% 12.7% 23.7% 32.0% 39.7%44.3% 61.6% 53.6% 53.9% 46.4% 21.2%20.1% XE.GR XE.GR XE.GR -- () (C1C2) / -- (DE) ... - (88%), (61,6%) - / (64,4%) : Focus Bari B2011 (- 2011) : internet
  27. 27. www.xe.gr IN.GR PLAISIO.GRXE.GR E-SHOP.GRZOOGLA.GR METEO.GR COSMOTE.GRSKROUTZ.GRVILAGECINEMAS.GRSKAI.GRREAL.GRTROMAKTIKO.BLOGSPOT.GR AEGEANAIR.GR ATHINORAMA.GR TA-NEA.GRKOTSOVOLOS.GRSPORT24.GRAIRTICKETS.GR MULTIRAMA.GR: Focus Bari B2011 (- 2011) : internetKATHIMERINI.GR
  28. 28. www.xe.gr - xe.gr 100.0% sites 33.4% 34.2% 28.5% 30.8% 25.8% 23.3% 23.2% 23.1% 21.7% 22.9% 22.3% 19.6%17.1%15.7%17.4%15.5%16.8%16.3%16.6%15.1%15.1%: Focus Bari B2011 (- 2011): internet
  29. 29. www.xe.gr
  30. 30. internet xe.gr: internet (80% ) 2,5 : Focus Bari B2011 (- 2011): internet
  31. 31. internet www.xe.gr ;88.7%85.7% 31.5% 26.2%20.0%18.8% 13.4% 12.8% 12.5%6.7%1.4% 10.5% 1.2% 9.8% Internet Cafe XE.GR: Focus Bari B2011 (- 2011): internet
  32. 32. 85.3% 85.9% / 75.4% 76.6%61.7% EMAIL73.1% 66.1%SOCIAL NETWORKING 71.4%58.7%64.0%: internet49.2% ()61.3% 43.8% 51.2%/ 40.8% () 49.5%: Focus Bari B2011 (- 2011)37.0%46.8%35.2% () www.xe.gr ; 44.4%INS. MESSAGING/37.9% VDCNFRCE/TLCNFRC 43.2%37.0% 41.1%XE.GR 25.5% ON-LINE 37.9% 27.0%33.3%24.8% 32.3%23.4%/ 31.6% internet 29.4% 31.3%/ 22.7%() 30.9%25.0%30.7%22.9%SOFTWARE30.5%
  33. 33. internet www.xe.gr ; xe.gr 1 on-line 6 37.9% 32.6% 25.5% 21.0% A2011 B2011 XE.GR: Focus Bari B2011 (- 2011): internet
  34. 34. internet www.xe.gr ;- 28.5 Hardware24.7/ 24.6Gadgets 20 17 14.1- 11.3Software 10.8-10.79.8/9.4 9.2 /7.5 6 z4.6 4.4: 5 2.7 2.4 /1.7 : 700 1.3 1.2 1.2 0.6 : Focus Bari B2011 (- 2011) : internet