Hilton case study

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    05-Dec-2014
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Transcript of Hilton case study

  • 1. "How a company effectively used twitter for business :
  • 2. . 2010 530 78 6 . . .
  • 3.
  • 4. + ( 18 , ) link site , .
  • 5. , follow twitter, site
  • 6. tweet retweet , 33.879 followers
  • 7. , ,
  • 8. Hilton , . .
  • 9. : , , : , , , , : (, ), (, ), : Hilton
  • 10. Hilton , target group .
  • 11. twitter: tweet / tweet retweet / site
  • 12. : original site
  • 13. 4bidden @DaphneAlex2 @livizatou @ChristiannaTs
  • 14. -