"Cohesive Days” Αλληλέγγυες μέρες

HASHTAG #allileg

10/6/2014

Spiros Kapetanakis CoLab - co funder

Twitter @toons01

Agenda

• Collaborative Economy

• Workshop

What is Cohesive Days?

Boot Camp

Customer Development

+ Lean Startup

+ Bootstrap

Colla

bora

tive Econom

y

Values

Old values New values

Profit Benefit

Possession Sharing

Money Happiness

Market Society

Take Give

Growth Meaningful footprint

Produce Services

Reticent Sincere

Advertise Converse

Top 5 rational benefits

• Financial: Saves me money

• Environmental: Is good for the environment

• Lifestyle: Provides me flexibility

• Lifestyle: Is practical

• Trial

Source Campbell Mithum

Top 5 emotional benefits

• Generosity: I can help myself and others

• Community: makes me feel like I am a valued part of the community

• Lifestyle: makes me feel smart

• Lifestyle: makes me feel more responsible

• Cultural: feel part of a larger cultural movement

Source Campbell Mithum

Domains of collaborative economy

Empowered People (Makers, Co-Creators, Customers, Crowdfuders)

• Space

• Money

• Goods

• Food

• Services

• Transportation

Space

Work Space

colab

sharedesk

Place to stay

couchsurfing

airbnb

Money

Money Lending

Kiva

LeandingClub

Crowd Funding

Kickstarter

Indiegogo

Crypto Currencies

Bitcoint

Peercoint

Goods

Bespoke Goods

Etsy

shapeways

Loaner Products

Rent the Runway

Rocksbox

Pre-Owned Goods

ebay

yerdle

Food

Shared Food

Feastly

Cookisto

Shared Food Prep

Kitchit

Munchery

Services

Professional Services

oDesk

Elance

Personal Services

TaskRabbit

shyp

Transportation

Transportation Services

Uber

Lyft

Loaner Services

DriveNow

Incrediblue

Collaborative Economy

Value chain

Company as a Service

Company as a Service

Motivate a Market

Provide a Platform

Tools

Context : Collaborative economy

Customer Development, step-by-step

1. Come up with a startup idea

2. Document your major assumptions/risks

3. Develop an interview script to test the assumption

4. Find customers to interview

5. Interview the customers

6. Interpret your results, and

7. Go back to Step 1

Lean Startup

The Lean Startup by Eric Ries

Source Ash Maurya

Let’s start the workshop