B. B. A. (Third Year) Examination, 2020-21

Printed Pages– 7

210331

B. B. A. (Third Year) Examination, 2020-21

(For Regular Students)

ENTREPRENEURIAL DEVELOPMENT

Time Allowed : Three hours

Maximum Marks : 40

ŸÊ≈U — ‚÷Ë ÃËŸÊ¥ πá«UÊ¥ ∑§ ¬˝‡Ÿ ÁŸŒ¸‡ÊÊŸÈ‚Ê⁄U „U‹ ∑§ËÁ¡∞– •¢∑§Ê¥ ∑§Ê Áfl÷Ê¡Ÿ πá«UÊ¥ ∑§ ‚ÊÕ ÁŒÿÊ ªÿÊ „ÒU–Note : Attempt questions of all three sections as directed. Distribution of marks is given with sections.

πá«U-ASection-A

(flSÃÈÁŸDÔU ¬˝‡Ÿ)(Objective Types Questions) 5×1=5

ŸÊ≈U — ‚÷Ë ¬˝‡Ÿ „U‹ ∑§⁄¥U– ¬˝àÿ∑§ ¬˝‡Ÿ w •¢∑§Ê¥ ∑§Ê „ÒU–Note : Attempt all questions. Each question carries 2 marks. 5×2=10

1. ‚„UË ©UûÊ⁄U ∑§Ê øÿŸ ∑§ËÁ¡∞ó

Choose the correct answer :

(i) ©Ul◊Ë ‡ÊéŒ Á∑§‚ ÷ÊcÊÊ ‚ Á‹ÿÊ ªÿÊ „ÒUó

(a) »˝§ø

(b) S¬ÁŸ‡Ê

(c) ¡◊¸Ÿ

(d) ⁄UÁ‡ÊÿŸ

From the which language the word Entrepreneur has been taken :

(a) French

(b) Spenish

(c) German

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(d) Russion

(ii) ¬˝œÊŸ◊¢òÊË ⁄UÊ¡ªÊ⁄U ÿÊ¡ŸÊ ÉÊÊÁcÊÃ ∑§Ë ªÿË ÕËó

(a) 15-08-1950

(b) 15-08-1968

(c) 15-08-1983

(d) 15-08-1993

The Prime Minister Employment Scheme was announced on :

(a) 15-08-1950

(b) 15-08-1968

(c) 15-08-1983

(d) 15-08-1993

(iii) ∞∑§ ©Ul◊Ë „ÒUó

(a) •Ê‹‚Ë

(b) ÷ÊÇÿflÊŒË

(c) •fl‚⁄UflÊŒË

(d) Ÿ∑§‹øË

A Entrepreneur is :

(a) Lazy

(b) Fortunist

(c) Opportunist

(d) Copiest

(iv) ©UlÁ◊ÃÊ ∑§Ê ¬˝Õ◊ ‚Ê¬ÊŸ „ÒUó

(a) ÁflûÊËÿ üÊÊÃ

(b) √ÿÊfl‚ÊÁÿ∑§ ÁfløÊ⁄UÊ¥ ∑§Ë πÊ¡

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(c) Áfl¬áÊŸ

(d) ÷ÃË¸

The First step for Entrepreneurship is :

(a) Finacial Source

(b) Search of business ideas

(c) Marketing

(d) Recruitment

(v) ©UlÁ◊ÃÊ ÁflûÊËÿŸ „UÃÈ ‚¢SÕÊ „ÒUó

(a) ªÊÒ¥«U

(b) ÷Ë‹

(c) ∑§Ê⁄U∑Í§

(d) ©U¬ÿ¸ÈÄÃ ‚÷Ë

For Entrepreneurship Financing Institution is :

(a) IFCI

(b) SIDBI

(c) NSIC

(d) All of the above

πá«U-BSection-B

(‹ÉÊÈûÊ⁄UËÿ ¬˝‡Ÿ)(Short Answer Types Questions) 5×5=25

ŸÊ≈U — ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ¬˝‡Ÿ z •¢∑§Ê¥ ∑§Ê „ÒU–Note : Attempt all questions. Each question carries 5 marks.

ß∑§Êß̧-IUnit-I

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ß∑§Êß̧-I

Unit-I

2. ©UlÁ◊ÃÊ ∑§Ê ¬Á⁄U÷ÊÁcÊÃ ∑§ËÁ¡∞–

Define Entrepreneurship.

•ÕflÊ

Or

©UlÁ◊ÃÊ ∑§Ë ¬˝∑Î§ÁÃ ‚◊¤ÊÊß∞–

Explain nature of Entrepreneurship.

ß∑§Êß̧-II

Unit-II

3. ©UlÁ◊ÃÊ Áfl∑§Ê‚ ∑§Êÿ¸∑˝§◊ ∑§ ÄÿÊ ©Ug‡ÿ „ÒU?

What are the objectives of Entrepreneural Development programmes.

•ÕflÊ

Or

©UlÁ◊ÃÊ ‚◊Õ¸Ÿ ÄÿÊ „ÒUÔ?

What is Entrepreneural support?

ß∑§Êß̧-III

Unit-III

4. ©UlÁ◊ÃÊ ◊¥ ŸflÊøÊ⁄U ∑§Ê ÄÿÊ ◊„Uàfl „ÒU?

What is the importance of innovation in Entrepreneur ship?

•ÕflÊ

Or

©UlÁ◊ÃÊ •Á÷¬˝⁄UáÊÊ ÄÿÊ „ÒU?

What is Entrepreneural motivation?

ß∑§Êß̧-IV

Unit-IV

5. •ÊªÃ •Êfl‡ÿ∑§ÃÊ∞° ÄÿÊ „ÒU?

What are in par-requirements?

•ÕflÊ

Or

√ÿÊfl‚ÊÁÿ∑§ ÁfløÊ⁄UÊ¥ ∑§Ë πÊ¡ ∑§Ê ÄÿÊ ◊„Uàfl „Ò?

What is the importance of search for business ideas?

ß∑§Êß̧-V

Unit-V

6. ∑§Êÿ¸‡ÊË‹ ¬Í¢¡Ë ÄÿÊ „ÒU?

What is working capital?

•ÕflÊ

Or

©UlÁ◊ÃÊ ◊¥ Ã∑§ŸË∑§Ë ‚„UÊÿÃÊ ∑§Ê ÄÿÊ ◊„Uàfl „ÒU?

What is the importance of technological assistance in Entrepreneurship.

πá«U-CSection-C

(ŒËÉÊÊ¸ûÊ⁄UËÿ ¬˝‡Ÿ)(Long Answer Types Questions) 5×8=40

ŸÊ≈U — ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ¬˝‡Ÿ } •¢∑§Ê¥ ∑§Ê „ÒU–Note : Attempt all questions. Each question carries 8 marks.

ß∑§Êß̧-I

Unit-I

7. ©UlÁ◊ÃÊ ‡ÊÒ‹Ë ∑§ ¬˝∑§Ê⁄UÊ¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe types of enterpreneural trait.

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•ÕflÊ

Or

•ÊÁÕ¸∑§ Áfl∑§Ê‚ ◊¥ “©UlÁ◊ÃÊ ∑§Ë ÷ÍÁ◊∑§Ê ∑§Ê ‚◊¤ÊÊß∞–

Explain role of entrepreneurship in economic development.

ß∑§Êß̧-II

Unit-II

8. ©UlÁ◊ÃÊ ¬ÿÊ¸fl⁄áÊ ∑§Ê ¬˝÷ÊÁflÃ ∑§⁄UŸ flÊ‹ ÉÊ≈U∑§Ê¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe factors affecting Entreprenerural Environment.

•ÕflÊ

Or

¬˝œÊŸ◊¢òÊË ⁄UÊ¡ªÊ⁄U ÿÊ¡ŸÊ ∑§Ê ◊ÍÀÿÊ¢∑§Ÿ ∑§ËÁ¡∞–

Evaluate Prime Minister Employment Scheme.

ß∑§Êß̧-III

Unit-III

9. ©UlÁ◊ÃÊ •Á÷¬˝⁄UáÊÊ ∑§ ÉÊ≈U∑§Ê¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe factors of Entrepreneural motivation.

•ÕflÊ

Or

ª˝Ê◊ËáÊ ˇÊòÊÊ¥ ∑§ Áfl∑§Ê‚ ◊¥ ©UlÁ◊ÃÊ ∑§ ÿÊªŒÊŸ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe contribution of Entrepreurship in rural area.

ß∑§Êß̧-IV

Unit-IV

10. √ÿfl‚Êÿ ÁfløÊ⁄UÊ¥ ∑§ üÊÊÃÊ¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe sources of business ideas.

•ÕflÊ

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Or

∞∑§ ¬˝÷ÊflË ©UlÁ◊ÃÊ ¬˝áÊÊ‹Ë ∑§Ë Áfl‡ÊcÊÃÊ∞° ‚◊¤ÊÊß∞–

Explain features of an effective Entrepreneruship system.

ß∑§Êß̧-V

Unit-V

11. ∞∑§ ß∑§Êß¸ ∑§ ’Ë◊Ê⁄U „UÊŸ ∑§ ∑§Ê⁄UáÊ ∞fl¢ ©UÀ≈U ŒÍ⁄U ∑§⁄UŸ ∑§ ©U¬Êÿ ‚◊¤ÊÊß∞–

Explain causes of sickness of a unit and remedies remove them.

•ÕflÊ

Or

∑§Êÿ¸‡ÊË‹ ¬Í¢¡Ë ∑§Ê ÁŸœÊ¸⁄UáÊ ∑Ò§‚ Á∑§ÿÊ ¡ÊÃÊ „ÒU?

How is working capital determind?

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Printed Pages– 1

Note : Attempt all questions.

Unit-I1. Define the concept of Managerial Information System. Describe the significance of systematic managerial

information system.Or

Write an essay on recent trends in M.I.S.Unit-II

2. Fully explain the systems approach to M.I.S.Or

Describe the role of M.I.S. in decision making.Unit-III

3. Explain the structure of MIS which is suitable for organisational functions.Or

Examine the role of MIS in management control.Unit-IV

4. What are the needs of information. Describe the levels of information handling.Or

Describe the advantages of computers application in MIS.Unit-V

5. Write short notes on any two :(a) Data flow diagram(b) Data Dictionary(c) Electronic Spread Sheet(d) Data Base Management System

[ 1 ]210332 100]

210332


(For Regular Students)

MANAGEMENT INFORMATION SYSTEM

Paper : XIV


Maximum Marks : 40

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Printed Pages – 1

210333


BUSINESS ENVIRONMENT

Paper : XV


Maximum Marks : 40

Note: Attempt all questions. All questions carry equal marks.

1. Explain the Buisness Environment also discuss the rule of Environment in Business, Strategy to change

Environment.

2. Briefly explain the old and new Economic Policy.

3. Define the Technological Environment also discuss the Technological factors affecting business.

4. What are the effect of culture on Business also discuss the Social Responsibility of Business Organisation.

5. Briefly explain the Global Business Environment.

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Printed Pages – 2

210334


BUSINESS LAW

Paper : XVI


Maximum Marks : 40

ŸÊ≈U — ‚÷Ë ¬Ê°ø ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ß∑§Êß¸ ‚ ∞∑§ ¬˝‡Ÿ ∑§⁄UŸÊ •ÁŸflÊÿ¸ „ÒU– ‚÷Ë ¬˝‡ŸÊ¥ ∑§ •¢∑§ ‚◊ÊŸ

„Ò¥U–

Note: Attempt all five questions. One question from each unit is compulsory. All questions carry

equal mark.

ß∑§Êß¸-I

Unit-I

1. •ŸÈ’ãœ Á∑§‚ ∑§„UÃ „Ò¥U? ‚¢ˇÊ¬ ◊¥ ∞∑§ flÒœ •ŸÈ’ãœ ∑§ •Êfl‡ÿ∑§ ÃûflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

What is Contract? Explain in brief the essential elements of a valid contract.

•ÕflÊ

Or

SflÃãòÊ ‚„U◊ÁÃ ‚ ÄÿÊ •Ê‡Êÿ „ÒU? ‚„U◊ÁÃ SflÃãòÊ ∑§’ Ÿ„UË¥ „UÊÃË „ÒU? •ŸÈ’ãœÊ¥ ◊¥ ß‚∑§ ◊„Uûfl ∑§Ë ÁflfløŸÊ ∑§ËÁ¡∞–

What is meant by free consent? When is consent not free? Discuss its importance in contracts.

ß∑§Êß¸-II

Unit-II

2. ÁŸˇÊ¬ ∑§Ë ¬Á⁄U÷ÊcÊÊ ŒËÁ¡∞ •ÊÒ⁄U ÁŸˇÊ¬Ë ∞fl¢ ÁŸˇÊ¬ª˝„UËÃÊ ∑§ ∑§ûÊ¸√ÿ ∞fl¢ •Áœ∑§Ê⁄U ’ÃÊß∞–

Define bailment and state the duties and rights of the bailor and bailee.

•ÕflÊ

Or

ÄÿÊ ◊Ê‹ ∑§Ê flÊSÃÁfl∑§ SflÊ◊Ë ∑§ •ÁÃÁ⁄UÄÃ ∑§Êß¸ •ãÿ √ÿÁÄÃ flÒœ M§¬ ‚ Áª⁄UflË ⁄Uπ ‚∑§ÃÊ „ÒU? ÿÁŒ „UÊ° ÃÊ Á∑§Ÿ

¬Á⁄UÁSÕÁÃÿÊ¥ ◊¥ ÃÕÊ Á∑§‚ ‚Ë◊Ê Ã∑§?

Can a person other than the true owner make a valid pledge of goods? If so, under what circumstances

and to what extent?

160] [ 1 ] 210334

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ß∑§Êß¸-III

Unit-III

3. ∑§ê¬ŸË ∑§ ¬˝flÃ¸Ÿ ‚ ÄÿÊ •Á÷¬˝Êÿ „ÒU? ÷Ê⁄UÃËÿ ∑§ê¬ŸË •ÁœÁŸÿ◊ ∑§ •ŸÈ‚Ê⁄U ∑§ê¬ŸË ∑§ ¬˝flÃ¸∑§Ê¥ ∑§ ∑§ÊÿÊZ ∑§Ê ‚◊¤ÊÊß∞–

What do you mean by promotion of company? Describe the functions of a promotors under Indian

Companies Act.

•ÕflÊ

Or

¬ÊcÊ¸Œ ‚Ë◊Ê ÁŸÿ◊ ÄÿÊ „ÒU? ß‚∑§ ¬˝◊Èπ flÊÄÿÊ‡ÊÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

What is Memorandum of Association? Explain its main clauses.

ß∑§Êß̧-IV

Unit-IV

4. •ŸÈ’ãœ ÷¢ª ‚ ÄÿÊ ÃÊà¬ÿ¸ ‚◊¤ÊÃ „ÒU? •ŸÈ’ãœ ÷¢ª ∑§ ÁflL§h ÁflÁ÷ãŸ ©U¬øÊ⁄U ÄÿÊ „Ò¥U? fláÊ¸Ÿ ∑§ËÁ¡∞–

What is meant by breach of contract? What are the remedies against breach of contract? Describe them.

•ÕflÊ

Or

““•ŸÈ’ãœ ÷¢ª ∑§Ë ÁSÕÁÃ ◊¥ ⁄UÊ¡ ÁŸÿ◊ ¡„UÊ° Ã∑§ º˝√ÿ mÊ⁄UÊ ‚ê÷fl „UÊÃÊ „ÒU, ˇÊÁÃª˝SÃ ¬ˇÊ ∑§Ê ©U‚Ë ÁSÕÁÃ ◊¥ ⁄Uπ ŒŸ

∑§Ê ¬˝ÿàŸ ∑§⁄UÃÊ „ÒU Á¡‚ ÁSÕÁÃ ◊¥ fl„U •ŸÈ’ãœ ∑§ ÁŸc¬ÊŒŸ ∑§Ë Œ‡ÊÊ ◊¥ „UÊÃÊ „ÒU–”” ß‚ ∑§ÕŸ ∑§Ë ÁflfløŸÊ ∑§ËÁ¡∞–

‘‘If a contract is broken to law will endeavour, so far as money can do it to replace the injured party in

the same position as if the contract has been performed’’.

ß∑§Êß̧-V

Unit-V

5. “»§◊Ê” ∑§ ÁflŒ‡ÊË ÁflÁŸ◊ÿ ∑§ ÁŸÿ◊Ÿ ∞fl¢ ¬˝’ãœ ‚ê’ãœË ¬˝◊Èπ ¬˝ÊflœÊŸÊ¥ ∑§Ê ©UÀ‹π ∑§ËÁ¡∞–

State the main provisions of ‘FEMA’ with regard to the regulation and management of Foreign Exchange.

•ÕflÊ

Or

ÁflÁŸ◊ÿ-‚Êäÿ ‹π-¬òÊ ∑§Ë ¬Á⁄U÷ÊcÊÊ ŒËÁ¡∞ ÃÕÊ ∞∑§ ÁflÁŸ◊ÿ-‚Êäÿ ‹π-¬òÊ ∑§Ë flÒœÊÁŸ∑§ ◊ÊãÿÃÊ•Ê¥ ∑§Ë ÁflfløŸÊ

∑§ËÁ¡∞–

Define ‘negotiable instrument’ and discuss the legal-presumptions of a negotiable instrument.

210334100] [ 2 ]

Printed Pages – 4

210335


(Marketing Group)

Paper : XVII (Group-IX : Elective)

CONSUMER BEHAVIOUR

Maximum Marks : 40

ŸÊ≈U — ‚÷Ë ÃËŸÊ¥ πá«UÊ¥ ∑§ ¬˝‡Ÿ ÁŸŒ¸‡ÊÊŸÈ‚Ê⁄U „U‹ ∑§ËÁ¡ÿ– •¢∑§Ê¥ ∑§Ê Áfl÷Ê¡Ÿ πá«UÊ¥ ∑§ ‚ÊÕ ÁŒÿÊ ¡Ê ⁄U„UÊ „ÒU–Note: Attempt questions of all three sections as directed. Distribution of marks is given with sections.

πá«U-•Section-A

(flSÃÈÁŸDÔU ¬˝‡Ÿ) z&v=z(Objective Type Questions)

ŸÊ≈U — ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ¬˝‡Ÿ v •¢∑§ ∑§Ê „ÒU–

Note: Attempt all the questions. Each question carries 1 mark.

1. ‚„UË ©UûÊ⁄U ∑§Ê øÿŸ ∑§ËÁ¡∞ — ‚àÿ / •‚àÿ

Choose the correct answer : True / False

(i) ““∑˝§ÿ ∑§⁄UÃ ‚◊ÿ Á∑§‚Ë √ÿÁÄÃ ∑§ ‚ê¬ÍáÊ¸ √ÿfl„UÊ⁄U ∑§Ê ∑˝§ÿ √ÿfl„UÊ⁄U ∑§„UÊ ¡Ê ‚∑§ÃÊ „ÒU–”” ÿ„U ¬Á⁄U÷ÊcÊÊ ¬˝Ê0 ªÊÕ

mÊ⁄UÊ ¬˝ÁÃ¬ÊÁŒÃ ∑§Ë ªÿË „ÒU–

“The whole behaviour of a person while making purchases may be termed as a consumer behaviour.”This definition is propounded by Prof. Goethe.

(ii) ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∞∑§ •ÁŸÁ‡øÃ, ªàÿÊà◊∑§ ∞fl¢ √ÿÊ¬∑§ ¬˝Á∑˝§ÿÊ „ÒU–

The consumer behaviour is a uncertain, dynamic and wide process.

(iii) ∑˝§ÿ ∑§⁄UÃ ‚◊ÿ ‚ÊÒŒ’Ê¡Ë ∑§⁄UŸÊ, Á‡Ê∑§ÊÿÃ ∑§⁄UŸÊ ÃÕÊ ‚SÃÊ π⁄UËŒŸÊ ÿ ‚÷Ë ÷Ê⁄UÃËÿ ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∑§Ë ¬˝flÎÁûÊÿÊ°

„Ò¥U–

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To bargaining, to file complaint and to purchase cheaper these are all the tendencies of Indian ConsumerBehaviour in the time of buying.

(iv) ©U¬÷ÊÄÃÊ•Ê¥ ∑§Ë •Êfl‡ÿ∑§ÃÊ•Ê¥ ∑§Ê •ÊãÃÁ⁄U∑§ ©UûÊ¡ŸÊà◊∑§ ∞fl¢ ’Ê„U⁄UË ©UûÊ¡ŸÊà◊∑§ Á∑˝§ÿÊ•Ê¥ mÊ⁄UÊ ¡ÊªÎÃ Á∑§ÿÊ ¡ÊÃÊ

„ÒU–

The needs of customers are trigger by the internal stimulation and external stimulation activities.

(v) ∞∑§ ◊äÿ◊flªË¸ÿ ©U¬÷ÊÄÃÊ ∑§Ë •Êfl‡ÿ∑§ÃÊ•Ê¥, ßë¿UÊ•Ê¥ ∞fl¢ √ÿfl„UÊ⁄U ∑§Ê ‚’‚ ÖÿÊŒÊ ¬˝÷ÊÁflÃ ©Uà¬ÊŒÊ¥ ∑§Ê ’˝Êá«U

∑§⁄UÃÊ „ÒU–

The product brand is one of the most basic influencer on an middle class consumers needs, wants andbehaviour.

πá«U-’Section-B

(‹ÉÊÈ ©UûÊ⁄UËÿ ¬˝‡Ÿ) z&x=vz(Short Answer Type Questions)

ŸÊ≈U — ‚÷Ë ¬Ê°ø ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ß∑§Êß¸ ‚ ∞∑§ ¬˝‡Ÿ ∑§⁄UŸÊ •ÁŸflÊÿ¸ „ÒU– ¬˝àÿ∑§ ¬˝‡Ÿ x •¢∑§Ê¥ ∑§Ê „ÒU–

Note: Attempt all five questions. One question from each unit is compulsory. Each question carries 3marks.

ß∑§Êß¸-IUnit-I

2. ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∑§ •äÿÿŸ ∑§Ë •Êfl‡ÿ∑§ÃÊ ∞fl¢ ◊„Uûfl ∑§Ë ÁflfløŸÊ ∑§ËÁ¡ÿ–

Describe the necessity and importance of study of Consumer Behaviour.

•ÕflÊOr

©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ◊ÊÚ«U‹ ∑§ •ãÃª¸Ã ÁŸ∑§ÊÁ‚ÿÊ ◊ÊÚ«U‹ ∑§Ë •Ê‹ÊøŸÊà◊∑§ √ÿÊÅÿÊ ∑§ËÁ¡ÿ–

Critically describe the Nicosia model of Consumer Behaviour model.

ß∑§Êß¸-IIUnit-II

3. ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ◊¥ √ÿÁÄÃûfl ∑§Ë ÷ÍÁ◊∑§Ê ∑§Ê ‚◊¤ÊÊßÿ–

Explain the role of Personality in Consumer Behaviour.

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•ÕflÊOr

©U¬÷ÊÄÃÊ ÁŸáÊ¸ÿŸ ¬˝Á∑˝§ÿÊ ∑§ •ãÃª¸Ã ÷ÊflŸÊà◊∑§ ◊ÊŸfl •flœÊ⁄UáÊÊ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

Describe the concept of emotional man under the Consumer Decision Making Process.

ß∑§Êß¸-IIIUnit-III

4. ©U¬÷ÊÄÃÊ •fl’ÊœŸ •flœÊ⁄UáÊÊ ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ‚◊¤ÊÊßÿ–

What do you understand by concept of Consumer Perception? Explain.

•ÕflÊOr

©U¬÷ÊÄÃÊ •Á÷¬˝⁄UáÊÊ ∑§ ©Ug‡ÿÊ¥ ∞fl¢ ◊„Uûfl ∑§Ë ÁflfløŸÊ ∑§ËÁ¡ÿ–

Describe the objective and importance of Consumer Motivation.

ß∑§Êß̧-IVUnit-IV

5. ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∑§ •ãÃª¸Ã ∑˝§ÿ √ÿfl„UÊ⁄U ∑§Ë Sfl-•flœÊ⁄UáÊÊ ∑§ ÁfløÊ⁄U ∑§Ê ‚◊¤ÊÊßÿ–

Explain the thought of self concept on buying behaviour under Consumer Behaviour.

•ÕflÊOr

©U¬÷ÊÄÃÊ •Á÷L§Áø ¬⁄U √ÿÁÄÃûfl ∑§ ¬˝÷Êfl ∑§Ê •äÿÿŸ ¬˝SÃÈÃ ∑§ËÁ¡ÿ–

Give a study on influence of Personality in Consumer Attitude.

ß∑§Êß̧-VUnit-V

6. ∑˝§ÿ ¬˝⁄UáÊÊ•Ê¥ ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ¬˝◊Èπ ∑˝§ÿ ¬˝⁄UáÊÊ•Ê¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

What do you understand by Buying Motives? Describe the important buying motives.

•ÕflÊOr

©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∑§ •ãÃª¸Ã √ÿÁÄÃûfl Áfl∑§Ê‚ ∑§Ë •flœÊ⁄UáÊÊ ∑§Ê ‚◊¤ÊÊßÿ–

Explain the concept of Development of Personality in Consumer Behaviour.

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πá«U-‚Section-C

(ŒËÉÊ¸ ©UûÊ⁄UËÿ ¬˝‡Ÿ) w&vÆ=wÆ(Long Answer Type Questions)

ŸÊ≈U — Á∑§ã„UË¥ ŒÊ ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ÁflSÃÊ⁄U ‚ ŒËÁ¡∞– ¬˝àÿ∑§ ¬˝‡Ÿ vÆ •¢∑§Ê¥ ∑§Ê „ÒU–

Note: Attempt any two questions. Each question carries 10 marks.

7. ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U •flœÊ⁄UáÊÊ ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ∑§Ê ¬˝÷ÊÁflÃ ∑§⁄UŸ flÊ‹ ‚¢ÉÊ≈U∑§Ê¥ ∑§Ê fláÊ¸Ÿ

∑§ËÁ¡ÿ–

What do you understand by Consumer Behaviour Concept? Describe the essential components to affectingConsumer Behaviour.

8. ©U¬÷ÊÄÃÊ ÁŸáÊ¸ÿŸ ¬˝Á∑˝§ÿÊ ‚ ÄÿÊ •Ê‡Êÿ „ÒU? ©U¬÷ÊÄÃÊ ÁŸáÊ¸ÿŸ ¬˝Á∑˝§ÿÊ ∑§Ë ÁflÁ÷ãŸ ÁfløÊ⁄UœÊ⁄UÊ•Ê¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

What is meant by Consumer Decision-Making Process? Describe the different thoughts of ConsumerDecision-Making Process.

9. ©U¬÷ÊÄÃÊ •Á÷¬˝⁄UáÊÊ•Ê¥ ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ‚∑§⁄UÊà◊∑§ ∞fl¢ Ÿ∑§Ê⁄UÊà◊∑§ ©U¬÷ÊÄÃÊ •Á÷¬˝⁄UáÊÊ•Ê¥ ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡∞–

What do you understand by Consumer Motivations? Describe the positive and negative consumer motivations.

10. ©U¬÷ÊÄÃÊ •Á÷L§Áø ‚ •Ê¬∑§Ê ÄÿÊ •Ê‡Êÿ „ÒU? ©U¬÷ÊÄÃÊ •Á÷L§Áø ∑§Ê ©U¬÷ÊÄÃÊ √ÿfl„UÊ⁄U ¬⁄U ¬«∏UŸ flÊ‹ ¬˝÷ÊflÊ¥ ∑§Ë

ÁflfløŸÊ ∑§ËÁ¡∞–

What do you meant by Consumer Attitude? Describe the effects of consumer attitude in Consumer Behaviour.

11. •ÊÒlÊÁª∑§ ∑˝§ÿ √ÿfl„UÊ⁄U ‚ •Ê¬∑§Ê ÄÿÊ •Ê‡Êÿ „ÒU? •ÊÒlÊÁª∑§ ∑˝§ÿ √ÿfl„UÊ⁄U ∑§Ê ¬˝÷ÊÁflÃ ∑§⁄UŸ flÊ‹ ‚¢ÉÊ≈U∑§Ê¥ ∑§Ê fláÊ¸Ÿ

∑§ËÁ¡ÿ–

What do you meant by Industrial Buying Behaviour? Describe the essential elements to affecting IndustrialBuying Behaviour.

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Printed Pages – 2

210336


(Marketing : Group-IX)

ADVERTISING MANAGEMENT and SALES PROMOTION

Maximum Marks : 40

Note: Attempt questions of all three sections as directed. Distribution of marks is given with sections.

Unit-I

1. Write notes on : 8

(a) Definition of advertisement

(b) Objectives of advertisement

Or

(a) Funtions of advertisement

(b) Classifications of advertisement

Unit-II


DAGMAR APPROACH

Or

Write notes on :

(a) Message

(b) Copy

(c) Logo

(d) Layout of advertisement

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Unit-III


(a) Media selection

(b) Media scheduling

Or

Ethics and truth in advertising explain in your opinions.

Unit-IV

4. Explain meaning and importance of sales promotion. 8

Or

Explain various strategies of sales promotions.

Unit-V

5. Explain trade oriented sales promotion. 8

Or

Explain various sales force contest and rewards.

[ 2 ] PTO210336

Printed Pages – 4

210337


(Finance Group)

Paper : XVIII (Group-IX : Elective)

WORKING CAPITAL MANAGEMENT

Maximum Marks : 40

Note: Attempt questions of all three sections as directed. Distribution of marks is given with sections.

Section-A

(Objective Type Questions) 5×1=5

Note: Attempt all the questions. Each question carries 1 mark.

1. Choose the correct answer :

(i) Which of the following would not be financed from working capital?

(a) Cash Float

(b) Accounts receivable

(c) Credit sales

(d) A new personal computer for the office

(ii) Marketable securities are primarily :

(a) Short-term debt instruments

(b) Short-term equity securities

(c) Long-term debt instruments

(d) Long-term equity securities

(iii) Credit management is an important tool used by finance managers credit management means :

(a) Managing the cash of the organization for the operational activities

(b) To lend money to the borrower for more than a year

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(c) Granting money on credit basis while considering all the terms on which it is being granted on

(d) Managing the credit system

(iv) Which of the following is not an inventory?

(a) Machines

(b) Raw material

(c) Finished products

(d) Consumable tools

(v) Which among the following is/are correct regarding money market?

(a) Money market is a market for short-term funds.

(b) Maturity in this market ranging from overnight to one year.

(c) The basic function of money is to provide efficient liquidity position.

(d) All the above

Section-B

(Short Answer Type Questions) 5×2=10


Unit-I

2. Explain the term Working Capital.

Or

What is risk/return Trade Off? Give an example.

Unit-II

3. Which is the most important tool in cash management?

Or

What are the advantages of Cash Planning?

Unit-III

4. What is credit management process?

Or

What are the features of optimum credit policy?

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Unit-IV

5. How can the value of inventory be determined?

Or

What are the 3 major inventory management techniques?

Unit-V

6. What are the problems of Indian Money Market?

Or

What is the importance of monetary system?

Section-C

(Long Answer Type Questions) 5×5=25


Unit-I

7. What are the determinants of working capital?

Or

What is Risk-Return Trade Off and types of risk-Return Trade Off?

Unit-II

8. What are long term marketable securities? Explain the types of marketable securities.

Or

What is the importance of cash man?

Unit-III

9. What is an optimum credit policy discuss?

Or

What is Credit Management Cycle?

Unit-IV

10. What are the main objectives of Inventory Management?

Or

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Explain ABC Analysis. What are the advantages of ABC Analysis?

Unit-V

11. What are the disadvantages of Short-Term Financing?

Or

Who are the major participants in money market?

[ 4 ] PTO210337

Printed Pages – 3

210338


(Group-IX : Elective Finance)

Paper : XVIII

CORPORATE TAXATION

Maximum Marks : 40

ŸÊ≈U — ‚÷Ë ¬Ê°ø ¬˝‡ŸÊ¥ ∑§ ©UûÊ⁄U ŒËÁ¡∞– ¬˝àÿ∑§ ß∑§Êß¸ ‚ ∞∑§ ¬˝‡Ÿ ∑§⁄UŸÊ •ÁŸflÊÿ¸ „ÒU– ‚÷Ë ¬˝‡ŸÊ¥ ∑§ •¢∑§ ‚◊ÊŸ „Ò¥U–Note: Attempt all five questions. One question from each unit is compulsory. All questions carry equal

marks.

ß∑§Êß̧-IUnit-I

1. fl ÷ÈªÃÊŸ ∑§ÊÒŸ-‚ „Ò¥U Á¡Ÿ ¬⁄U dÊÃ ¬⁄U ∑§⁄U ∑§Ê≈UÊ ¡ÊÃÊ „ÒU?

What are the payments on which tax is deducted at source?

•ÕflÊ

Or

•Êÿ∑§⁄U ∑§Ë ◊Í‹ •flœÊ⁄UáÊÊ ∞fl¢ •Êÿ ∑§ ÁflÁ÷ãŸ dÊÃÊ¥ ∑§Ë ÁflfløŸÊ ∑§ËÁ¡∞–

Discuss the basic concept of income tax and computation of income tax under different heads.

ß∑§Êß̧-IIUnit-II

2. ∞∑§ ∑§ê¬ŸË ∑§ Á‹∞ ∑§⁄U ∑§ “•Áª˝◊ ÷ÈªÃÊŸ” ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ß‚ ‚ê’ãœ ◊¥ •Êÿ∑§⁄U •ÁœÁŸÿ◊ ∑§ ¬˝◊Èπ

¬˝ÊflœÊŸÊ¥ ∑§Ë S¬CÔU √ÿÊÅÿÊ ∑§ËÁ¡ÿ–

What do you understand by Advance Payment of Tax for a company? Explain clearly the provisions of theIncome Tax Act in this respect.

•ÕflÊ

Or

[ 1 ] PTO210338

∞∑§ ∑§ê¬ŸË ∑§ Á‹∞ „UÊÁŸÿÊ¥ ∑§Ê •Êª ‹ ¡ÊŸÊ ÃÕÊ ©UŸ∑§Ë ¬ÍÌÃ ∑§ ¬˝ÊflœÊŸÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

Explain the provisions regarding carry-forward and set-off of losses for a company.

ß∑§Êß̧-IIIUnit-III

3. ∑§⁄U ÁŸÿÊ¡Ÿ Á∑§‚ ∑§„UÃ „Ò¥U? ß‚∑§Ë ‚◊SÿÊ∞° ∞fl¢ ◊„Uûfl ∑§Ê fláÊ¸Ÿ ∑§ËÁ¡ÿ–

What is Tax Planning? Explain its problems and importance.

•ÕflÊ

Or

ÁŸêŸ ∑§Ë √ÿÊÅÿÊ ∑§ËÁ¡ÿó

(a) ∑§⁄U ’øÊfl fl ∑§⁄U •¬fl¢øŸ ◊¥ •ãÃ⁄U

(b) ∑§⁄U ◊ÈÄÃ •Êÿ ∑§Ë flÊ¬‚Ë, ⁄UÊ„UÃ, ∑§≈UÊÒÁÃÿÊ° ∞fl¢ ¿ÍU≈¥U–

Explain the following :

(a) Distinction between Tax avoidance and Tax evasion.

(b) Rebate, Relief and Restoring Tax free Income.


4. ÁŸêŸ ∑§Ê ‚◊¤ÊÊßÿó

(a) Á⁄U≈UŸ¸ ÷⁄UŸÊ

(b) Sflÿ¢ ∑§⁄U ÁŸœÊ¸⁄UáÊ

(c) •Õ¸Œá«U

Explain the following :

(a) Filing of Returns

(b) Self-Assessment of Tax

(c) Penalties

•ÕflÊ

Or

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[ 3 ] PTO210338

flSÃÈ ∞fl¢ ‚flÊ ∑§⁄U ‚¢⁄UøŸÊ ∑§Ë •flœÊ⁄UáÊÊ ∞fl¢ ‚⁄U∑§Ê⁄U mÊ⁄UÊ Á∑§∞ ªÿ ∑§ÊÿÊZ ∑§Ë ÁflfløŸÊ ∑§ËÁ¡∞–

Discuss the concept of conceptual framework of GST and initiatives taking by Government.


5. ÁŸêŸ ∑§Ë √ÿÊÅÿÊ ∑§ËÁ¡ÿó

(a) π⁄UËŒÊ ÿÊ ’ŸÊ•Ê

(b) Sflÿ¢ ÿÊ ¬ Ô̂UÊ

(c) ’ãŒ ∑§⁄UŸÊ ÿÊ øÊ‹Í ⁄UπŸÊ

Describe the following :

(a) Make or Buy

(b) Own or Lease

(c) Close or Continue

•ÕflÊ

Or

¬˝’ãœ∑§Ëÿ ¬ÊÁ⁄UüÊÁ◊∑§ ∑§ ‚ê’ãœ ◊¥ ∑§⁄U ÁŸÿÊ¡Ÿ ∑§Ë ÁflfløŸÊ ∑§ËÁ¡∞–

Explain Tax Planning in respect of Managerial Remuneration.

Printed Pages – 2

210339


HUMAN RESOURCE DEVELOPMENT

Paper : XVII (Optional)

Maximum Marks : 40


marks.ß∑§Êß¸-IUnit-I

1. ◊ÊŸfl ‚¢‚ÊœŸ Áfl∑§Ê‚ ∑§ ©Ug‡ÿ, ÁfløÊ⁄UœÊ⁄UÊ ∞fl¢ ◊„Uûfl ∑§Ê ‚◊¤ÊÊßÿ–

Explain goals, concepts and importance of Human Resource Development.

•ÕflÊOr

÷Ê⁄UÃ ◊¥ ◊ÊŸfl ‚¢‚ÊœŸ Áfl∑§Ê‚ ∑§Ë ∑§Êÿ¸¬˝áÊÊ‹Ë ∞fl¢ flÊÃÊfl⁄UáÊ ∑§Ë √ÿÊÅÿÊ ∑§ËÁ¡ÿ–

Describe practices and environment of Human Resource Development in India.


2. ◊ÊŸfl ‡ÊÁÄÃ ÁŸÿÊ¡Ÿ, ¬˝Á‡ÊˇÊáÊ ∞fl¢ Áfl∑§Ê‚ ∑§Ê ÁflSÃÊ⁄U ‚ ‚◊¤ÊÊßÿ–

Explain in details Human Power Planning, Training and Development.

•ÕflÊOr

¬˝Á‡ÊˇÊáÊ ∑§Ë ¬˝÷Êfl‡ÊË‹ÃÊ ∞fl¢ ¬˝ÁÃ¬ÈÁCÔU ∑§Ê ‚◊¤ÊÊßÿ–

Explain training effectiveness and feedback.


[ 1 ] PTO210339

3. ∑§Êÿ¸ ÁŸc¬ÊŒŸ ◊ÍÀÿÊ¢∑§Ÿ ∑§Ë •Êfl‡ÿ∑§ÃÊ, ÁfløÊ⁄U ∞fl¢ ÁflÁœÿÊ¥ ∑§Ê ‚◊¤ÊÊßÿ–

Explain Performance Appraisal need, concept and methods.

•ÕflÊOr

∑§Êÿ¸ ÁŸc¬ÊŒŸ ∞fl¢ ‚‡ÊÄÃ ÁŸc¬ÊŒŸ ◊¥ •ãÃ⁄U ∑§ËÁ¡ÿ–

Distinguish between Performance Appraisal and Potential Appraisal.


4. ÷Ê⁄UÃËÿ ‚¢SÕÊŸÊ¥ ◊¥ ¬‡Êfl⁄UÊ¥ ∑§ ◊ÊŸfl ‚¢‚ÊœŸ Áfl∑§Ê‚ ∑§ ©Ug‡ÿ ∞fl¢ ∑§Êÿ¸ ∑§Ë √ÿÊÅÿÊ ∑§ËÁ¡ÿ–

Explain objectives and functions of HRD in Indian organisations.

•ÕflÊOr

◊ÊŸfl ‚¢‚ÊœŸ ¬˝áÊÊ‹Ë ∑§ •Á÷∑§À¬ ∞fl¢ ¬˝‡ÊÊ‚Ÿ ¬⁄U ÁŸ’ãœ Á‹Áπÿ–

Write an essay on Human Resource System design and administration.


5. ◊ÊŸfl ‚¢‚ÊœŸ ‚ÍøŸÊ ¬˝áÊÊ‹Ë ∑§Ë ÁflSÃÎÃ √ÿÊÅÿÊ ∑§ËÁ¡ÿ–

Write in detail HR Information System.

•ÕflÊOr

Á≈Uå¬áÊË Á‹Áπÿó

(i) ◊ÊŸfl ‚¢‚ÊœŸ ¬˝ÁÃflŒŸ

(ii) ªÈáÊflûÊÊ ∑§Êÿ¸ ¡ËflŸ

Write notes on :

(i) HR Report

(ii) Quality of work life

[ 2 ] PTO210339

Printed Pages – 3

210340


WAGES AND SALARY ADMINISTRATION

Paper : XVIII-C (HRM) (Group-IX)

Maximum Marks : 40


marks.

ß∑§Êß¸-IUnit-I

1. ◊¡ŒÍ⁄UË ∞fl¢ flÃŸ ¬˝‡ÊÊ‚Ÿ ‚ •Ê¬ ÄÿÊ ‚◊¤ÊÃ „Ò¥U? ◊¡ŒÍ⁄UË ∞fl¢ flÃŸ ∑§ ’Ëø ∑§Êß¸ øÊ⁄U •ãÃ⁄U Á‹Áπ∞–

What do you understand by “Wages and Salary Administration”? Write any four difference between Wagesand Salary.

•ÕflÊ

Or

∑§Êÿ¸ ◊ÍÀÿÊ¢∑§Ÿ ÄÿÊ „ÒU? ∑§Êÿ¸ ◊ÍÀÿÊ¢∑§Ÿ ∑§ ÁflÁ÷ãŸ Ã⁄UË∑§Ê¥ ¬⁄U øøÊ¸ ∑§⁄¥U–

What is Job Evaluation? Discuss various methods of Job evaluation.


2. ◊¡ŒÍ⁄UË Á÷ãŸ∑§ ‚ •Ê¬∑§Ê ÄÿÊ ÃÊà¬ÿ¸ „ÒU? ∞∑§ ‹π Á‹Áπ∞–

What do you mean by “Wage Differentials”? Write a note on wage differentials.

•ÕflÊ

Or

[ 1 ] PTO210340

◊¡ŒÍ⁄UË ¬Ò∑§¡ ∑§ ÁflÁ÷ãŸ •flÿfl (ÉÊ≈U∑§) ÄÿÊ „Ò¥U?

What are the various components of Wage Packages?


3. ““∑§◊¸øÊ⁄UË ∑§ÀÿÊáÊ ∑§Êÿ¸∑˝§◊”” ¬⁄U ∞∑§ ‹π Á‹Áπ∞–

Write a note on “Employees Benefits Programme”.

•ÕflÊ

Or

ÁflÁ÷ãŸ ¬˝∑§Ê⁄U ∑§Ë ¬˝Êà‚Ê„UŸ (¬˝⁄UáÊÊ) ÿÊ¡ŸÊ•Ê¥ ∑§Ë √ÿÊÅÿÊ ∑§⁄¥U– ¬˝Êà‚Ê„UŸ ÿÊ¡ŸÊ•Ê¥ ∑§ ¬˝÷ÊflË ∑§ÊÿÊ¸ãflÿŸ ∑§ Á‹∞ ÄÿÊ

∑§Œ◊ ©UΔUÊ∞ ¡ÊŸ „Ò¥U?

Explain various types of incentive plan. What steps are to be taken for effective implementation of incentiveplans?


4. ÁŸêŸÁ‹ÁπÃ ◊¥ ‚ Á∑§‚Ë ∞∑§ ¬⁄U ‹π Á‹Áπ∞ó

(a) flÃŸ •ÊÿÊª

(b) üÊ◊ ’Ê«¸U

(c) ¬˝Œ‡Ê¸Ÿ ¡È«∏UÊ „ÈU•Ê flÃŸ

Write notes on any one of the following :

(a) Pay Commission

(b) Wage Board

(c) Performance linked Pay

•ÕflÊ

Or

¬˝Œ‡Ê¸Ÿ ‚ ¡È«∏U ¬Á⁄UÃÊcÊáÊ (ßŸÊ◊) ¬˝áÊÊ‹Ë ∑§ ªÈáÊ •ÊÒ⁄U •flªÈáÊ ÄÿÊ „Ò¥U? ªê÷Ë⁄U M§¬ ‚ ¡Ê°ø ∑§⁄¥U–

What are the merits and demerits of performance linked reward system? Critically examine.

[ 2 ] PTO210340

[ 3 ] PTO210340


5. ãÿÍŸÃ◊ ◊¡ŒÍ⁄UË •ÁœÁŸÿ◊, v~y} ∑§ Ã„UÃ ãÿÍŸÃ◊ ◊¡ŒÍ⁄UË ∑§ ÁŸœÊ¸⁄UáÊ/‚¢‡ÊÊœŸ ∑§ Á‹∞ ÁflÁ÷ãŸ Ã⁄UË∑§Ê¥ ¬⁄U øøÊ¸ ∑§⁄¥U–

Discuss the various methods for fixation revision of Minimum Wages under the Minimum Wages Act, 1948.

•ÕflÊ

Or

““flÃŸ ∞fl¢ ∑§◊¸øÊ⁄UË ∑§ÀÿÊáÊ •ÁœÁŸÿ◊”” ¬⁄U ‹π Á‹Áπ∞–

Write notes on “Salary and Employee Welfare Act”.

B. B. A. (Third Year) Examination, 2020-21

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Transcript of B. B. A. (Third Year) Examination, 2020-21