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The Business Model Explosion of E-Commerce. The major trends and evolutions By Efstathios Intzeidis

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  • 1. Photos: www.compfight.com

2. , , . , , . 3. E; 4. - - . 5. CASE STUDY - KODAK 1880 1888 ( )! 1962 1 . 1976 90% 85% 1975 ! 1986 Megapixel! 2004 ! 2012 6. - : , , Robert H. Smith, University of Maryland, Surviving Disruptive Technologies 7. Y ( ), ( ) 8. 9. ! 10. ! 11. DISRUPTIVE TECHNOLOGY;: Brian Solis, Disruptive Technology and How to Compete for the FutureH , , .Robert H. Smith, University of Maryland, Surviving Disruptive Technologies 12. 2004: Gartner 13. ( ) ! , , ! . ! 14. . 15. ! 16. .. 17. .. 18. ! B2C ( )1.2981 20122013 B2C 2010 2015 ( )343.5 291.6 318.1 208.8235.2 264.4 2010 20112012 2013 20142015: eMarketer.com 19. , O .Jack Ma, CEO Alibaba Group (2013) 20. 21. Offline 1. 2. 3. Online 1. 2. 22. - Offline Online - Shopping Club Location-Based Commerce Shopping Party Abo Commerce Curated Shopping Lohas Live Shopping Lohas On-demand Commerce D.I.Y. Lohas Mass Customization Social Commerce ...Re Commerce Sharing Commerce Delivery Commerce Couch Commerce Honest Commerce T-Commerce .. Curated Shopping Abo Commerce Shopping Parties - 23. Abo Honest CommerceCuratedCommerce ShoppingDeliveryLive Commerce ShoppingCollaborative Shopping(Sharing) Commerce Club E-commerce Re Shopping CommerceParties SocialOn-DemandCommerce Commerce Mass Crowdsourcing Customization 24. (Shopping Club Flash Sales) Vente PriveeCopycats Goldenbrands, Brandsgalaxy Vente Privee, BuyVip . One Kings Lane, Fab Fab, Zalando Aggregator Kumk.de 25. Abo-CommerceTo , delicatessen, , - , , , , , , , , . 3 1. 2. E-Shop 3. 26. Abo-Commerce 27. Abo-Commerce 28. Curated Shopping Curated Shopping : Curated Shopping . . , , , . , , , , . , , , . 29. Curated Shopping http://www.shoedazzle.com/https://www.youtube.com/watch?v=T6D2xEAUT8chttp://www.artsicle.com/ 30. Curated Shopping 31. Live Shopping Live Shopping, , . , , , . Live Shopping: Deals. 32. Live Shopping 33. Shopping ClubH , VIP , ( 3-5 ), ( ) , , H 6.000 events 2012 60 . 2.000 . 75.000 . , Vente Privee , RoseDeal. VentePrivee 18 . (, , , , , , , . ) ....Jacques-Antoine Granjon: Events 34. Shopping Club Shopping Club Design 2011 26 11 . 10.000 67% 70% 55% 35 5,4 5 2013* *Fast Company 2012 45 . . , 70% ... . . 20% 10% . 40% 20%. . , 90% (.. Amazon). 35. Shopping Club Zalando 16 50% . 50% 36. Shopping Club 37. Shopping Club 38. Shopping Club 39. Shopping Parties ! , , , , delicatessen., , , , . , ..Fashionparty, Jewelryparty, Babyparty, Cookingparty, Tupperparty, Wineparty, Shoesparty, Beautyparty, Accessoriesparty, Bookparty Shopping Parties . 40. Shopping Parties 41. On-Demand Commerce . 2-3 . ( ) . 3-7 . . , Myfab ( ), . , . 42. On-Demand Commerce 43. Mass Customization (mass customization) Dr.Frank Piller , , . Cyledge , 15 , . 44. Mass CustomizationH Dell .. , , , , , , , , , , , design , . -Shirts Spreadshirt 2012 42% 65 . 3 . Spreadshirt. T 2012 1,9%. . 45. Mass Customization 46. Mass Customization 47. Mass Customization 48. Crowdsourcing (crowdsourcing) , , , . O , , , -. crowdsourcing () (crowd). rands , LEGO, Threadless, Swarovski, Wikipedia, Zazzle, Flickr, Adidas, BMW, mazon, Dell, Procter & Gamble, GE Selve, (co-creation) . . 49. Crowdsourcing Quirky en Kaufman . , . . - Quirky. 50. Crowdsourcing Unseraller Balea dm. , , , . . limited edition . 51. Social Commerce Social Commerce ( ) , . () , . 22 . Etsy, , . H Etsy . . 2011 (+134%) 52. Social Commerce 53. Social Commerce 54. Re-Commerce . , , Gazelle, Abundatrade, Momox, Rebuy Zonzoo, , , , CD, . , . Momox 2012 60 ., 24 . 2011.600 Re-Commerce , , 1.500 . , , , CD, . 10 : , , CD, DVD Blu-Ray Discs, , , , , , : Sempora Consulting 55. Re-Commerce 56. Collaborative (Sharing) Commerce . , , . , Airbnb , Wimdu 9Flats , Relayrides tamyca Gobble , . , . 57. Collaborative (Sharing) Commerce 58. Collaborative (Sharing) Commerce 59. Delivery Commerce , , . , . H Shutl . Shutl , . () 90 GPS. 60. Delivery Commerce 61. Honest Commerce Honestby Bruno Pieters. . . , , . 62. Honest Commerce 63. , ! 64. ! ; ; ; ; ; ;: , ! 65. . 66. ..AI (Hype Cycle) GARTNER : Gartner 67. , , .. 30% 68. , , . 69. , : 2b AHEAD ThinkTank, Die Zukunft des Verkaufens, 70. ! . ! ANAZH ! ! What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.. Jeff Bezos, I CEO Amazon.com 71. 72. ! INTZEIDIS Consulting Director Media & E-BusinessFounder & CEO neoecommerce www.neoecommerce.gr www.intzeidis.dewww.twitter.com/Stathis65 www.twitter.com/neoecommercewww.facebook.com/pages/Neoecommercegr